Breda University of Applied Sciences

In less than two years, the concept of overtourism has come to prominence as one of the most discussed issues with regards to tourism in popular media and, increasingly, academia. In spite of its popularity, the term is still not clearly delineated and remains open to multiple interpretations. The current paper aims to provide more clarity with regard to what overtourism entails by placing the concept in a historical context and presenting results from a qualitative investigation among 80 stakeholders in 13 European cities. Results highlight that overtourism describes an issue that is multidimensional and complex. Not only are the issues caused by tourism and nontourism stakeholders, but they should also be viewed in the context of wider societal and city developments. The article concludes by arguing that while the debate on overtourism has drawn attention again to the old problem of managing negative tourism impacts, it is not well conceptualized. Seven overtourism myths are identified that may inhibit a well-rounded understanding of the concept. To further a contextualized understanding of overtourism, the paper calls for researchers from other disciplines to engage with the topic to come to new insights.

This paper pioneers the assessment of tourism's total global resource use, including its fossil fuel consumption, associated CO2 emissions, fresh water, land, and food use. As tourism is a dynamic growth system, characterized by rapidly increasing tourist numbers, understanding its past, current, and future contributions to global resource use is a central requirement for sustainable tourism assessments. The paper introduces the concept of resource use intensities (RUIs), which represent tourism's resource needs per unit of consumption (e.g. energy per guest night). Based on estimates of RUIs, a first assessment of tourism's global resource use and emissions is provided for the period 1900–2050, utilizing the Peeters Global Tourism Transport Model. Results indicate that the current (2010) global tourism system may require c.16,700 PJ of energy, 138 km3 of fresh water, 62,000 km2 of land, and 39.4 Mt of food, also causing emissions of 1.12 Gt CO2. Despite efforts to implement more sustainable forms of tourism, analysis indicates that tourism's overall resource consumption may grow by between 92% (water) and 189% (land use) in the period 2010–2050. To maintain the global tourism system consequently requires rapidly growing resource inputs, while the system is simultaneously becoming increasingly vulnerable to disruptions in resource flows.

This review paper examines the greenhouse gas (GHG) emission reduction targets postulated by a range of organizations seeking to reduce the consequences of global climate change and how, or if, the global tourism sector can achieve its share of those targets. It takes both existing estimates of current tourism GHG emissions and emissions projected in a business-as-usual scenario through to 2035 and contrasts them with the “aspirational” emission reduction targets proclaimed by the sector. Analysis reveals that with current high-growth emission trends in tourism, the sector could become a major global source of GHGs in the future if other economic sectors achieve significant emission reductions. Success in achieving emission reductions in tourism is found to be largely dependent on major policy and practice changes in air travel, and stated tourism emission reduction targets do not appear feasible without volumetric changes considering the limited technical emission reduction potential currently projected for the aviation sector. The opportunities and challenges associated with a shift towards a low-carbon global economy are anticipated to transform tourism globally and in all respects. Much greater consideration and dissemination of these issues is required to inform future tourism development and travel decisions.

Creativity has become a strategy in the making of places, with cities and regions seeking to increase their attractiveness to the creative class, support the creative industries or to become ‘creative cities’. We examine how creativity has been utilised in placemaking in tourism destinations through different design strategies. A shift in theoretical focus from creative individuals towards creative districts or places is noted, in line with the developing field of creative placemaking. Case studies of creative development indicate strategies need to be sensitive to local context, and follow some basic design principles. Creative placemaking includes consideration of resources, meaning and creativity, driven by clear vision, enabling participation, leaving space for creative expression and developing a coherent narrative.

This paper examines a paradoxical issue in tourism's adaptation to climate change and emissions reduction demands. Operators increasingly take tourists to destinations threatened by climate change, with Antarctica and other polar regions as favourites and cruise ship and aircraft as main transport modes. The selling point is to see a destination before it disappears, a form of last chance tourism. This has been claimed to increase the environmental awareness of tourists and make them “ambassadors” for conservation and the visited destination. Antarctic cruise ship passengers tripled from 2000 to 2007. The paper finds that high levels of greenhouse gas emissions are created by cruise ship tourists in general, and especially high levels for those visiting the Antarctic, up to approximately eight times higher per capita and per day than average international tourism trips. A survey found no evidence for the hypothesis that the trips develop greater environmental awareness, change attitudes or encourage more sustainable future travel choices. Of the Antarctic cruise passengers surveyed, 59% felt that their travel did not impact on climate change; fewer than 7% had or might offset their emissions. Alternative opportunities for visitation to glacial/polar destinations that comply with the desire to reduce future emissions are discussed.

Creativity has become increasingly important for the development of tourism in cities in recent years. As competition between cities grows, they increasingly seek to distinguish themselves through creative strategies. In the field of tourism, however, such strategies may arguably be counter-productive, as the race to produce distinction often results in cities adopting similar creative development models. In particular, many cities rely on the ideas of creativity ‘gurus’ such as Richard Florida and Charles Landry to provide creative solutions to a wide range of cultural, social and economic problems. However, by following such exogenous prescriptions, adopting forms of ‘fast policy’ and copying ideas from other ‘creative cities’ through ‘policy tourism’, the result is often a form of serial reproduction, unattractive to the very tourists cities seek to attract. This review article examines the search of many cities for distinction through creativity, and analyses the development of different forms of creativity, including creative industries and creative cities strategies and creative tourism. It argues that the shift away from tangible to intangible competitive advantage is continuing, with a trend towards relational forms of tourism based on creativity and embedded knowledge. These processes are illustrated by reviews of the literature relating to cities around the world.<br/>Keywords: creativity, cities, urban tourism, creative tourism, creative industries, creative cities<br/><br/> <br/>

While a substantial part of the population in Europe seems well informed about the phenomenon of climate change, uncertainty seems to prevail in terms of its seriousness, its consequences for society and action that needs to be taken in order to prevent ‘dangerous interference with the climate system’. Many people seem to believe that there is no scientific consensus about climate change and that individual behavioural change is irrelevant in the face of uncertainty. Such a ‘psychology of denial’ seems particularly strong in the context of air travel, the fastest growing transport sector. This paper seeks to understand this phenomenon by analysing the discourses surrounding air travel. Four major industry discourses are identified: air travel is energy efficient and accounts only for marginal emissions of CO2; air travel is economically and socially too important to be restricted; fuel use is constantly minimized and new technology will solve the problem, and air travel is treated unfairly in comparison to other means of transport. The validity of these claims is evaluated based on data and material presented in the scientific literature. Results show that there are substantial gaps between the discourses and the reality of aviation's environmental performance, which might partially explain the controversial understanding of air travel and its environmental consequences among the public.

Tourism is becoming increasingly dependent on air transport. Recent scientific work has pointed out the significant and growing contribution of air transport to greenhouse gas (GHG) emissions. Obligations to reduce GHG emissions under the Kyoto Protocol and post-Kyoto instruments might make transport more expensive or even restricted in the future. This paper examines these questions and the issues raised by the increasing number of organisations offering voluntary carbon offsetting schemes as a means of compensating for emissions of GHGs, mostly from transport, which could help to stabilise or reduce emissions. There are substantial differences between the approaches chosen by these organisations in terms of their calculation of emissions, compensation measures, price levels, company structures and evaluation processes. The paper discusses these differences and their consequences for the efficiency and credibility of voluntary carbon offsetting schemes. Within this increasingly contested area, there is general agreement that increased clarity and regulation is required.

The aim of this study was to obtain a greater insight into the association between vacations and happiness. We examined whether vacationers differ in happiness, compared to those not going on holiday, and if a holiday trip boosts post-trip happiness. These questions were addressed in a pre-test/post-test design study among 1,530 Dutch individuals. 974 vacationers answered questions about their happiness before and after a holiday trip. Vacationers reported a higher degree of pre-trip happiness, compared to non-vacationers, possibly because they are anticipating their holiday. Only a very relaxed holiday trip boosts vacationers' happiness further after return. Generally, there is no difference between vacationers' and non-vacationers' post-trip happiness. The findings are explained in the light of set-point theory, need theory and comparison theory.

How happy are tourists during a day of their holiday and what makes them happy? These questions were addressed in a study of 466 international tourists in the Netherlands. While on vacation, tourists are generally high on hedonic level of affect, with positive affect exceeding negative affect almost fourfold. Affect balance is higher than generally observed in everyday life, whereas tourists’ life satisfaction is not significantly different compared with life satisfaction in their everyday life. Vacationers’ socioeconomic backgrounds and life satisfaction only partially explain their affective state of the day. Most of the variance is explained by factors associated with the holiday trip itself. During a holiday, holiday stress and attitude toward the travel party are the most important determinants of daily affect balance. These findings imply that on the whole, the tourism industry is doing a good job. The industry could probably do better with more research on experiences during the holiday.

The emotions of 39 American and Dutch vacationers were investigated. Their emotions were tracked daily during their vacation using a diary. Findings indicated that fluctuations in emotions are related to length of vacation. Vacationers on an 8- to 13-day trip experienced significant changes in the balance of their emotions over the course of their trip. In general, they felt good; but this feeling began to decline at the end of the vacation. The findings demonstrate that there is no clear peak in holiday happiness, which presents challenges to tourism suppliers. Implications and suggestions for future research are discussed.

RTs in conversation, with average gaps of 200 msec and often less, beat standard RTs, despite the complexity of response and the lag in speech production (600 msec or more). This can only be achieved by anticipation of timing and content of turns in conversation, about which little is known. Using EEG and an experimental task with conversational stimuli, we show that estimation of turn durations are based on anticipating the way the turn would be completed. We found a neuronal correlate of turn-end anticipation localized in ACC and inferior parietal lobule, namely a beta-frequency desynchronization as early as 1250 msec, before the end of the turn. We suggest that anticipation of the other's utterance leads to accurately timed transitions in everyday conversations.

In this paper, we critically examine the use of (negative) emotions in psychology, consumer behaviour and tourism. We find that (1) negative emotions form an integral part of the tourist experience in certain tourism contexts, particularly in dark tourism and types of travel that involve transformation of the self, (2) negative emotions can have multiple positive outcomes and (3) these positive outcomes are present in hedonic and non-hedonic tourism contexts, yet they occur occasionally in hedonic and more systematically in non-hedonic tourism contexts. We conclude that negative emotions contribute to eudaimonic experiences by affecting different types of meaning in life.

Novelty, conceptualized as the experience of something new and different from the everyday, is widely believed to be what defines tourism experiences and makes them enjoyable. The present study tests the mediating effect of novelty on positive emotions in two longitudinal data sets based on daily psychometric diaries. Findings show that the effect of tourism experience on positive emotions is indeed partly mediated by novelty. The mediation effect is similar for average positive emotions as well as for the emotion of interest, suggesting that novelty sparks positive emotions through goal congruence more than by directly triggering interest. Findings affirm that novelty is indeed fundamental and enjoyable in the tourism experience.

Wearable fitness trackers have gained a new level of popularity due to their ambient data gathering and analysis. This has signalled a trend toward self-efficacy and increased motivation among users of these devices. For consumers looking to improve their health, fitness trackers offer a way to more readily gain motivation via the personal data-based insights the devices offer. However, the user experience (UX) that accompanies wearables is critical to helping users interpret, understand, gain motivation and act on their data. Despite this, there is little evidence as to specific aspects of fitness tracker user engagement and long-term motivation. We report on a 4-week situated diary study and Healthcare Technology Self-efficacy (HTSE) questionnaire assessment of 34 users of two popular American fitness trackers: JawBone and FitBit. The study results illustrate design implications and requirements for fitness trackers and other self-efficacy mobile healthcare applications.

Purpose This paper aims to stimulate the discussion in the fields of hospitality, tourism and leisure on what exactly constitutes “an experience” and how to measure it; the authors unpack the experience construct into its core constituent elements, namely, emotions. Design/methodology/approach The paper reviews insights from psychology and cognitive neuroscience that define experiences as a fine-grained temporal succession of emotions that occur during an experiential episode. Limitations of current methods for measuring experiences are discussed, after which biometric and neuroscientific methods are reviewed that are optimally geared toward measuring emotions, as they occur during an experience with fine temporal detail. Findings An overview is presented of the available studies within the fields of hospitality, tourism and leisure that use these methodologies. These studies show that using these methodologies provides a fruitful methodological approach to measuring experiences in real time. Practical implications Companies are constantly seeking to create memorable experiences for their customers. The proposed research methodologies allow companies to get a more fine-grained image of what impacts customers over the course of their experience and to actively integrate the use of emotions into creating experiences, as emotions are key to making them memorable. Originality/value The paper sketches the contours of a rapidly emerging framework that unpacks memorable experiences into their constituent element – emotions. It is proposed that this will contribute to a deeper understanding of how consumers experience offerings in the hospitality, tourism and leisure industry.

Purpose This paper aims to present the findings from a European study on the digital skills gaps in tourism and hospitality companies. Design/methodology/approach Mixed methods research was adopted. The sample includes 1,668 respondents (1,404 survey respondents and 264 interviewees) in 5 tourism sectors (accommodation establishments, tour operators and travel agents, food and beverage, visitor attractions and destination management organisations) in 8 European countries (UK, Italy, Ireland, Spain, Hungary, Germany, the Netherlands and Bulgaria). Findings The most important future digital skills include online marketing and communication skills, social media skills, MS Office skills, operating systems use skills and skills to monitor online reviews. The largest gaps between the current and the future skill levels were identified for artificial intelligence and robotics skills and augmented reality and virtual reality skills, but these skills, together with computer programming skills, were considered also as the least important digital skills. Three clusters were identified on the basis of their reported gaps between the current level and the future needs of digital skills. The country of registration, sector and size shape respondents’ answers regarding the current and future skills levels and the skills gap between them. Originality/value The paper discusses the digital skills gap of tourism and hospitality employees and identifies the most important digital skills they would need in the future.

Experiences are becoming increasingly important in events and festivals, which are prime manifestations of the experience economy. However, research on event experiences has generally been concerned with economic impacts and visitor motivations [Gursoy, D., Kim, K., & Uysal, M. (2004). Perceived impacts of festivals and special events by organizers: An extension and validation. Tourism Management, 25(2), 171–181. doi:10.1016/s0261-5177(03)00092-x]. Few studies have attempted to operationalise and quantitatively analyse experiences, and there is no consensual definition regarding the essence of experiences [Walls, A. R., Okumus, F., Wang, Y., & Kwun, D. J.-W. (2011). An epistemological view of consumer experiences. International Journal of Hospitality Management, 30(1), 10–21. doi:10.1016/j.ijhm.2010.03.008]. This article develops an Event Experience Scale (EES) for event experiences. In this exploratory study the item generation and selection for this scale are presented in three phases: specifying the domain of construct and generation of items, item selection, and scale purification. An 18-item scale, comprising four dimensions – affective engagement, cognitive engagement, physical engagement, and experiencing newness – with satisfactory values for Cronbach's alphas (.83, .86, .86, and .87), emerged. Implications for theoretical and practical research are discussed.

This study begins to fill the gap in research of people's motivations to visit sites of death and suffering and to contribute to a deeper understanding of dark tourism consumption within dark conflict sites. The article aims to examine the motivations of visitors to former transit camp Westerbork as an iconic dark site in the Netherlands. The research process involved a self-administered survey questionnaire filled by 238, randomly selected Dutch visitors. Data are analysed by means of exploratory factor analysis to decide upon the relevant factors for representing the motivations of visitors to Westerbork. The findings show that people visit Westerbork mainly for ‘self-understanding’, ‘curiosity’, ‘conscience’, a ‘must see’ this place and ‘exclusiveness’. This is the first study to examine visitors’ motivations to Westerbork as a dark site. Most research on visitor motivations is not based on empirical data, but on theoretical research.

The environmental pressure of inbound tourism of both day-visitors and tourists to Amsterdam was analysed using the ecological footprint (EF) concept. The impacts of accommodation, activities, local transport and transport from the normal place of residence to Amsterdam were all included in the study. The total EF of inbound tourism to Amsterdam was 1.42 million hectares. Approximately 70% of the environmental pressure of inbound tourism originated from transport to Amsterdam, 21% from accommodation, 8% from visiting attractions and other leisure activities and 1% from local transportation. Long-haul tourists accounted for less than 25% of tourism revenues but were responsible for 70% of the EF of inbound tourism to Amsterdam. This high share of EF is caused by the long travel distance per trip using air transport, with a relatively high impact per passenger-kilometre. The paper shows that large reductions in the ecological footprint could be made at relatively little economic cost, if marketing effort was switched from long-haul markets to short-haul markets. Opportunities may exist for this kind of market-shift, as the demand for tourist accommodation within Amsterdam exceeds supply during the high season.