Avoiding Commodity Hell
Published in Research-Technology Management • Jan 1, 2008
NobleIDNI6P28W34R03S30
Authors:
Robert W. Lane
Abstract
OVERVIEW:More than ever, a business today requires innovation to achieve and sustain strong economic performance. At Deere & Company, effective innovation depends on four key pillars: a sustained investment in good times and bad; a disciplined, thoughtful and strategic approach; a broad perspective ...
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