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Web Usage Mining

Published in IGI Global eBooks • Jan 18, 2011
NobleIDNI1P12W41R58S88
Authors:
Bamshad Mobasher

Abstract

With the continued growth and proliferation of e-commerce, Web services, and Web-based information systems, the volumes of clickstream and user data collected by Web-based organizations in their daily operations have reached astronomical proportions. Analyzing such data can help these organizations ...

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