Method
Published • Jan 1, 1990
NobleIDNI0P07W82R48S96
Authors:,
Keith Hearn
Jennifer Murray
Abstract
One of the first things a customer is aware of when entering an establishment is the atmosphere. If it feels good, the customer will want to come back. If it does not, the customer is unlikely to return, and this is business lost. The impression is usually instant, and once made will not be changed....
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