Creating Shared Value (CSV)
Published in Encyclopedia of Tourism Management and Marketing • Aug 25, 2022
NobleIDNI4P23W09R92S73
Authors:
Stefan Reindl
Abstract
The Encyclopedia of Tourism Management and Marketing is, quite simply, the definitive reference work in the field. Carefully curated by leading tourism scholar Dimitrios Buhalis, this is the largest tourism management and marketing ontology that has ever been put together and offers a holistic exami...
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