Dependent Variable
Published in Open Science Framework • Jan 1, 2023
Authors:
Sievers, Kaitlyn
Abstract
The Assessment of Media Engagement and Satisfaction Scale (AMES): This scale, created by Adachi et al. (2018), uses a Likert-style 1 = “Not at all true” to 5 = “Very true” scale. This was used to measure intrinsic viewing motivation, novelty, surprise, willingness to recommend to others, and some as...
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