Behaviorists
Published in Cambridge University Press eBooks • Aug 30, 2010
NobleIDNI6P72W96R30S59
Authors:
Tom Karier
Abstract
Does anyone doubt that people can make irrational choices based on bad information? And yet, for more than 100 years, free-market advocates were content to assume that people made perfectly rational decisions based on perfect information. The human beings that populated these microeconomic models we...
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