中國大陸筆記型電腦產業之機會-以華碩、同方電腦為例
Published in 臺灣大學商學研究所學位論文 • Mar 19, 2012
NobleIDNI6P02W64R85S14
Authors:,
Kuo Hua Wei
魏國華
Abstract
In 2011, Mainland China had the highest growth of demand in the world for notebook computers. Therefore, the multinational companies (MNCs) and local brands with home field advantage are competing aggressively to obtain shares of the market. This case study will analyze and discuss the current statu...
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