醫療網站的虛擬氛圍對消費者情緒、認知以及行為之影響---以台灣地區經常上網人口為例

The researches about hospital website in Taiwan which mostly focus on discussing the website’s functions and its online servies but without aesthetic factors. Also, the process of how the hospital website’s atomospheric variables influence consumer’s behavior is discussed hardly in those researches.... View More