تحلیل عوامل مؤثر بر موفقیت بازاریابی اینترنتی در فروش کتب الکترونیک

AbstractPurpose: The purpose of this study is to evaluate the impact of internet marketing indices on sales of electronic books and ranking them from the viewpoint of Iran’s electronic publishers.Methodology: The present study, in terms of purpose is applied and in terms of method is descriptive. In... View More