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تأثیر مدیریت ارتباط با مشتری الکترونیک بر رضایت مشتریان

Published in SHILAP Revista de lepidopterología • Feb 20, 2018
NobleIDNI5P74W16R56S05
Authors:
مرتضی محمدی
,
طهمورث سهرابی

Abstract

The purpose of this study was to investigate the impact of electronic customer relationship management on customer satisfaction. This is a descriptive correlational study clearly based on the structural equation modeling (SEM). The participants of this study were 384 all customers who refer to the a...

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